Google today rolled out a new product for its social network called Communities, an attempt to position Google+ in relation to Facebook and Twitter. We are hoping to bring in a lot of folks who balked at spending that much without a demo." "When it was $4.99 it was not an impulse purchase, you needed to be a real photo enthusiast. "It’s not like Instagram.You’re not in and out in 5 seconds."Īt the same time, Haftel is hopeful that the app will attract more casual users with its new price tag. "But we were able to pull this off for all chipsets and for tablets and smartphones, which is pretty amazing considering this is a high end photo editing tool which does not compromise." "We had assumed we would be limited to tablets with the Nvidia chipset for Android," said Haftel. Having Google's resources at its disposal allowed Snapseed to do way more than it originally thought was possible on Android. You do more customization, from color saturation to light leaks." "It’s not like Instagram with one click filters," says Josh Haftel, a 12-year-veteran of Nik Software now working out of Google's Mountain View HQ as a product manager on Snapseed. Google's strategy here is to go after the photo geeks, the prosumers, the folks who resent how 90 percent of images now have the same retro filter. This is not a head-to-head battle with Instagram.
#Snapseed for video android
The Android version has significant integration with Google+, allowing users to tag other Google+ members and share to Circles and Communities, Google+'s new groups product.
#Snapseed for video for android
Today we're seeing the first benefits of this takeover with Google announing that it is releasing Snapseed for Android and cutting the price of the iOS version from $4.99 to free.
Back in September, The Verge was the first to report that Google had acquired Nik Software, the German startup behind Snapseed, a photo editing app that won Apple's App of the Year in 2011.
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